Key Editorial and Business Strategies: A Case Study of Six Independent Community Newspapers

The Sol Plaatje Institute for Media Leadership (SPI) conducted this study to identify strategies successful small independent newspapers have adopted to overcome the many challenges confronting their publications. To this end, the SPI conducted in-depth case stidies of six successful South African newspapers serving their local communities. These case studies provide an overview of the challenges facing small independent newspapers and the range of the best practices and strategies that have helped to ensure that participating newspapers are successful. The SPI hopes other small independent publications will be able to draw on these experiences and that this report will contribute to the sustainablility of small independent newspaper in South Africa and elsewhere.

Publisher: Sol Plaatjie Institute for Media Leadership
Edition: 1st Edition
Year of Publication: 2006