The Global Media Monitoring Project (GMMP) is the most extensive global research of gender in news media ever undertaken. When the first GMMP was conducted in 1995, few of those involved could have imagined that it would develop in the way that it went on to do. Ten years later, with the third such project now complete, the enormous significance of this international initiative is clear. The importance of media monitoring as a tool for change was officially recognised by the United Nations for the first time in Section J of the 1995 Beijing Platform for Action, where NGOs and professional media associations are urged to ‘encourage the establishment of media watch groups that can monitor the media and consult with the media to ensure that women’s needs and concerns are properly reflected’.

Year of Publication: 2005

The Global Media Monitoring Project (GMMP) is the most extensive global research of gender in news media ever undertaken. When the first GMMP was conducted in 1995, few of those involved could have imagined that it would develop in the way that it went on to do. Ten years later, with the third such project now complete, the enormous significance of this international initiative is clear.

The importance of media monitoring as a tool for change was officially recognised by the United Nations for the first time in Section J of the 1995 Beijing Platform for Action, where NGOs and professional media associations are urged to ‘encourage the establishment of media watch groups that can monitor the media and consult with the media to ensure that women’s needs and concerns are properly reflected’.

Edition: 1st Edition
Year of Publication: 2005