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There is a growing trend towards tabloidisation of the media in
Southern Africa, and around the world. Though generally associated
with sensationalism and a lower quality of journalism, the increasing
popularity of tabloids is leading more mainstream broadsheets to
consider what elements can be incorporated to build sales and
readership, blurring the lines between the two. Very little research
exists on the phenomena of tabloids and tabloidisation in the
Southern African Development Community (SADC) region. Some
argue that tabloids are creating a larger reading public. Others
question what the impact is, if this reading public is confronted
by sensationsalism and “lower standardÀ reporting.
Publisher: Gender Links
Edition: 3rd Edition
Year of Publication: 2007
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