Watching Network News and Supporting a Woman Presidential Candidate: Implications from a Non-Election Year Poll


Date: January 1, 1970
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This paper explores the relationships between news use and willingness to support a female candidate for president. Cross-sectional survey data in a non-election year were analyzed to examine the differential effects of media channels on political learning and voting behavior. Findings suggest that exposure to network TV news contributes to opinions about the likelihood of voting for a woman seeking presidency.


Publisher: Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, The Renaissance, Washington, DC, Aug 08, 2007
Year of Publication: 2007

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