Nomads Chuma Weds – The Nation

Description: This sports item focuses on a high-flying sports celebrity and businessman who ties the knot. The prominent affair secures a coveted section of the newspaper À“ in the front pages of the sports section. But the event is downplayed and the news lens zooms exclusively on the bridegroom.

Analysis
The groom is the all encompassing focus of the news piece. His comments dominate the story and any comment from the bride is absent. There is no information relating to her other than her name.

The story angle is about his fame and fortune À“ it discusses the groom holding a senior post in the MLT Wanderers football club team. The story presents only information on a powerful male role.

Readers are made aware of the strong business tycoon as a leader in the board room and in the field. While this article celebrates a marriage it does so bearing only the male in mind, the bride is disregarded. The weakness in the story is that it subtly places women in the shadows.

Headline
Nomads Chuma Weds, so says the headline. And this story does just this À“ it zooms in only on one person, Chuma. He is the story.

Sources
The story has one source – the groom, James Chuma. It fails to get even secondary information about the bride.

Language
The language is fair. The story is related with ease. It is a light piece.

Visual image
A large, colour photograph shows the couple, dressed in white, smiling and walking together, in a marquee decorated in peach, the theme colour.

The picture reflects a joyous mood and is relevant to the story. The caption reads: The newly-wedded Chumas.

Placement or positioning
The story is on the sports page À“ this is understandable considering the story focus is about a sports celebrity. It is placed on page two and it is the second story on the page. The picture and content takes up a significant part of the page.

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