Leveraging and saving money through the GL News Service

The Gender Links News Service (GLNS), formally known as the Gender Links Opinion and Commentary Service, is an innovative multi-media project that aims promote gender equality in and through the media, to provide the media with fresh views and voices on current affairs. The service has its roots in the Gender and Media Baseline Study (GMBS), which showed that women’s voices and gender issues are grossly underrepresented in the media.

The media is one of the most powerful forces for influencing societal attitudes and perceptions thus the primary purpose of the GLNS is to encourage a communication for change by putting gender issues on the agenda, generating debate and shifting people’s mind-sets in the hope to inspire change and give rise to tangible impacts on society and its citizens. The service is not only multimedia and of regional relevance but is trilingual, with news and opinion in English, Portuguese and French.

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